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Adam Secore

Senior Vice President, Operations 

Adam Secore serves as Senior Vice President of Operations at Merchants Fleet. He joined the company in June 2006. Adam provides vision and senior leadership to the over 200 employees dedicated to providing an exceptional client experience to the diverse Merchants Fleet client base. He is focused on driving strategic operational scale and delivering best-in-class results in all operating areas. Adam is directly involved in the business architecture of Merchants Fleet technology TotalView, which enhances client results.

Prior to serving as the Merchants Fleet operational leader, Adam was an industry-leading General Manager working for Ford, Chrysler, Nissan, and for the Merchants Automotive Group retail division, the award-winning Merchants Auto pre-owned vehicle dealership. Under his leadership, Merchants Auto grew over three-fold, providing consistent, record-breaking results to the Merchants portfolio of businesses. During his tenure, Adam led all aspects of the retail business, from strategy & marketing to sales to operations and finance, and he developed many innovative product offerings for Merchants Auto clients, including Right Direction Financial Services. He has an extensive background in management and the automotive industry.

Adam has earned several honors in the automotive industry, to include 3-time Dealer Rater Top Dealer in New Hampshire.
Adam attended Southern New Hampshire University. He has also received training from Harvard University and The National Automobile Association. Adam lives in New Hampshire near Merchants Fleet headquarters with his wife Shannon and family.